In COCUNAT my profile was multidisciplinary, first focusing on Marketing and Communication:
/ Press releases.
/ Organisation of the social media calendar.
/ Organisation of the marketing calendar.
/ Shooting production.
S
earch for models, casting, shooting location and everything necessary to create the desired content for each campaign.
/ UGC and Influencers.
Search of profiles related to the brand in order to create paid content for certain campaigns and to create community.
Another important task was to work together with the Paid Marketing team.
It requires a broad knowledge of the Beauty sector, both national and international trends to be able to develop both creative and technical paid campaigns.
For this reason, I had to look for specific profiles that could create the content needed for the advertisements, have reference brands and know what we wanted to communicate.
@cocunat_es